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February 18, 2005

What's in Store for the Marqui Pay Bloggers Program

J. D. Lassica wrote an article about Marqui's "Pay Bloggers" program for the Online Journalism Review. Stephen King, Marqui's CEO and President, had this to say in the article:

King said that in the next round of blogging for dollars, some of the current bloggers will be dropped and others added. “One of the things we’re learning is that for bloggers to write regularly about us, they need to be closer to our market,” he said. “We’d like them to look at the product. They can interview customers, they can interview people around the subject – it just has to remain interesting, and in that sense they’re acting as amateur journalists.”
@ 01:08 AM | Marqui (t) | Comments (0) | Cosmos

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